Just a few weeks ago Square Enix launched a fan campaign for a special commercial and web content feature for KINGDOM HEARTS HD 1.5 ReMIX, which filming took place for today in Japan. The special session has been completed and the official KINGOM HEARTS Twitter is excited to share the results soon on the official KINGDOM HEARTS HD 1.5 ReMIXwebsite.
The special fan campaign was done as a way to “connect everyone’s feelings” and memorialize the love fans have for KINGDOM HEARTS. 200 lucky fans who entered into the campaign were invited to a location somewhere in Tokyo to take place in the special photography session and write down, in 40 characters or less, their memories about a specific event from the series. For KINGDOM HEARTS FINAL MIX, they were to talk about the opening of the game. Fans who were selected to write about KINGDOM HEARTS Re:Chain of Memories had to talk about the lost memories, and for KINGDOM HEARTS 358/2 Days they were to write about the fourteenth member, Xion.
From these photos and written memories, cutscenes would be placed alongside them from KINGDOM HEARTS HD 1.5 ReMIX and aired on televisions across Japan, as well as online.
This is not the first time fans have been included in a KINGDOM HEARTS commercial, the last time coming from the special premiere event for KINGDOM HEARTS 3D [Dream Drop Distance] held in Japan on March 3rd 2012 a few weeks before the game’s release.
Expect the special commercial to air sometime around the release of KINGDOM HEARTS HD 1.5 ReMIXwhich releases in Japan on March 14th 2013, and will be out Fall 2013 in North America and Europe.
We’ve got a collection of photos and impressions from the event yesterday that you can view below, with translations provided by Zephyr: